Fergus Stothart is a Director and DP based in Los Angeles. His distinctive style is highly aesthetic, with an emphasis on spectacular photography and believable film making. He builds passionate and emotional stories that evoke a powerful response from viewers. Fergus loves the short formats of advertising spots and is a strong believer in the power of brand loyalty and identification. Above all, he is a perfectionist, tireless in ensuring the original ideas at the heart of every great treatment reach their full creative potential.